Villavecchia Buying Group

Welcome Villavecchia Member:

Discounts for Villavecchia Members:
Monthly Sales $5,000+ – 11%
Monthly Sales $2,500-4,999.99 – 8%
Monthly Sales up to $2,499.99 – 5%

Account sign up form: R&D Optical Lab Credit Application

Who is R&D? Who Are We Flyer

R&D is proud to be a lab partner to the Villavecchia Buying Group. Our goal is to bring additional support, savings, and service to you, the independent Eye Care Practitioner. At R&D, we pride ourselves in providing you with the highest quality lenses, AR coatings, and add-on services, along with the service and commitment to your practice that you deserve and that will help you not only compete, but win, in and ever-changing competitive landscape.

Our commitment is to you and your practice, and we strive to bring you new and innovative opportunities to set your practice apart from others in your area. Aside from your savings as a Villavecchia member, we are providing some additional incentives for any practice that provides us with the opportunity to earn your business.

New Customer Promo:

Any Villavecchia member that provides us with the opportunity to earn your business will be provided with one of our most aggressive welcome promotions ever! Any new Villavecchia member that establishes an account with R&D Optical will receive FREE AR for the first 90 days after your account is set up! We provide top-of-the-line industry leading AR coatings that enhance your patients’ optical clarity as well as the scratch resistance of the lens. Take advantage of this opportunity to get your lenses and treatments from a lab that is committed to your success and put away some extra revenue to enhance your practice!

R&D doesn’t just provide you with lenses and coatings. We also provide you with cutting-edge services that you won’t get with most other labs. Our focus is on helping your practice thrive. When you win, we all win!

NightVu: R&D Optical is proud to offer the NightVu lens and coating system which significantly enhances visual acuity and reduces the glare of oncoming drivers while driving at night.  This exciting new product has been met with rave reviews already and promises to deliver exciting opportunities for patients and practices. Click here for more information: Night VU.

R&D Dimensions VR Technology: R&D is one of a very few independent labs in the US to provide state-of-the-art custom lens designs for each and everyone one of your progressive patients, based on how they interact with their environment. Additionally, for VSP providers, this same unit can be used to utilize Unity VR for your VSP patients, increasing your VSP revenue. Click here for more information: Dimensions VR

Compete with Online Retail WITHOUT sacrificing patient care: R&D Optical can help you compete with online optical by providing you with e-commerce pages that allow you to increase your frame availability, meet the needs of patients who are increasingly looking online for more options, AND keep your patients in your practice! Glasses are sent back to you to perform fitting, you never receive a lab bill, but you DO receive a check for the sale! Click here for more information: Optical Launch

Choose R&D Optical not only for your private pay patients, but for all your VSP needs as well!